Soo many trailers!

Over the last couple of years there has been a new sort of trend emerging when it comes to teasing new movies. Companies now seem to want to release trailers months and moths ahead of the films release in order to create hype around the film as early as possible.

The problem in companies doing this is that in order to sustain the hype and anticipation for the film they have to keep periodically releasing new teasers, meaning that when the film does finally come out, it could have had 4/5 trailers out, TV spots and a hand full of movie posters.

I had been noticing this trend for a while now,but what really brought this to the forefront of my mind was a stat I heard about the new Avengers: Age of Ultron film. Supposedly before the new Avengers film hit cinemas, about 20 minutes of original film had been displayed to the public in the form of trailers and such.
For a film that is probably about two hours long, or 120 minutes, showing off 20 minutes, or a sixth of the film before its even cone out is a bit over kill I feel, and could potentially ruin things before you've seen the whole thing.

As with video games and TV series, I do like to know a bit about what it is and the premise beforehand, and so it is nice to see a trailer or two in advance, but not a year before the film is released so I have to wait ages, and not enough footage that I can figure out the basic storyline pretty easily.

It may be the case now, that in order to avoid getting caught up in film hype or from potentially spoiling films, that I will have to just not watch trailers and avoid forums that I know will be actively talking about these films. We'll see how long that takes, miss just walking into a cinema or putting on a film, knowing nothing about it and being really pleasantly surprised.